Department of Health and Social Care (DHSC)
Communicating vital health policy when certainty mattered most.
I led an in-house team delivering clear, evidence-based communications for health partners, industry, and the public during Brexit and the Covid-19 pandemic.
Big idea.
During a period of overlapping national and global disruption, changes to health policy needed to be understood quickly by people whose decisions could affect medicines, public health, adult social care, and international supply.
The priority was clear: make complex, high-impact information consistent, usable and trusted.
Simply told.
I developed transition communications and engagement strategies across international health, public health, medicines, and adult social care.
I created communications plans and campaigned tailored to industry, NHS patients, UK residences, and international partners. Working across DHSC and the Cabinet Office, I helped coordinate the messaging that supported policy change during an exceptionally fast-moving period.
Lasting impact.
The work helped ensure vital health information was communicated consistently across the UK and internationally, despite an evolving policy and public-health landscape.
It also supported the wider Build Back Better agenda, helping policymakers and partners look ahead to stronger working relationships and greater preparedness for future health emergencies.
