Camden Council / Inclusive Innovation Network
Helping public-sector innovation start with the people it serves.
I led the strategy and communications for Camden Council’s Inclusive Innovation Network, supporting staff to develop more inclusive, practical responses to local needs.
Big idea.
Public innovation is most effective when it includes the communities affected by it.
During COVID-19, Camden Council saw an opportunity to rethink how it engaged residents and how staff could work together to create meaningful, lasting change.
Simply told.
I developed the strategy and communications approach for the Inclusive Innovation Network.
I commissioned a new visual identity and created a coherent framework for workshops that helped staff explore ideas, share learning and focus on making a tangible difference for residents.
Lasting impact.
The Network gave Camden staff a clearer, more engaging platform for inclusive innovation.
It supported a more active dialogue with residents and helped embed the principle that public services should be shaped with communities, not simply for them.
To give Camden’s Inclusive Innovation Network a distinct identity to stand out from other council material, designers Boyle&Perks worked with illustrator Lucia Viniti to create an identity that was flexible in its application.
Examples of the worksheets used both digitally and printed for those in-person workshops to capture information.
Full size images were created for decks to help ensure consistency as part of the template delivery requirements.
Each activity had a key, which highlighted the learning benefit to the individual and whether it was a group or solo activity. A suggested time to complete the activities was also provided to help with workload planning.
The full set of illustrations of the sections covered across the workshops.
Green background with a large yellow thought cloud containing the word 'IMAGINE' in black. Smaller white and yellow circles form part of the thought cloud. The top right corner has the white logo and text 'im inclusive innovation network'.
Yellow background with two overlapping speech bubbles, one red and one white, with the word "SHARE" in the center. Black arrows connect the speech bubbles in a circular pattern. The logo of "inclusive innovation network" is in the top right corner.
Illustration of three stylized human figures working together to support a triangle, a square, and a circle, with the word 'BUILD' written in the center, symbolizing collaboration and innovation. The logo of Inclusive Innovation Network is in the top right corner.
A graphic with a yellow background featuring a white and green cartoon onion with black stick-figure legs. The white onion has the word 'CONNECT' written across it and the green onion has the number '6'. The top right corner has a logo that says 'im' and 'inclusive innovation network'.