UCL / Disruptive Thinkers
Showing the human impact of engineering.
I developed and delivered a video strategy for UCL Engineering that made world-leading research more visible, understandable and relevant.
Big idea.
Engineering shapes everyday life, but its contribution can often feel hidden or narrowly defined.
UCL Engineering wanted to challenge those perceptions by showing how its researchers were tackling urgent, human problems - from sustainable business and inclusive cities to autonomous vehicles, public health and climate change.
Simply told.
I created the Disruptive Thinkers video series, working with academics to identify and sharpen the central idea behind their research.
I commissioned and managed the design and film teams, oversaw production and created a framework for storing and sharing the content. The result was a series that placed researchers’ work in the context of the real-world questions it helps answer.
Lasting impact.
The series gave UCL Engineering a compelling, reusable platform for communicating the breadth and relevance of its research.
By centring people, questions and practical outcomes, it helped audiences see engineering as a diverse discipline that underpins and improves everyday life.
Disruptive Thinkers: Video Series
Image from the Disruptive Thinkers: Video Series: How is innovative thinking changing forensic science? Brand identity was created by Boyle&Perks and filmed by Cinematic Pictures.
Image from the Disruptive Thinkers: Video Series: How can we reimagine cities to create more inclusive spaces?
Image from the Disruptive Thinkers: Video Series: How can we build trust with autonomous vehicles?